The beginnings of Humble go back to 2018 when I, Jorren Teertstra, teamed up with my design buddies from APE Amsterdam. With a love of design and an aversion to cables, we set out to create a modern-day alternative to the ultimate mood lighting: candles. Our first lamp quickly became a household favourite, with its long battery life and signature bulb. We named ourselves ‘Humble’, after this small and friendly initial design.